Hello!
When we started Hard Times and Hard Drive almost 10 years ago things were a bit easier for us. Facebook and others allowed our comedy to spread organically. Now, whenever we mention a political name or term, we see the reach of that post plummet. If we reference s*x or anything risque, we sometimes see our reach punished for a month or more. When we use swear words in an article, advertisers put us on a blacklist. When we put a link on a merch post, algorithms decide it’s better readers don’t see that post and just stay on social media.
We don’t want to complain. We just want to keep making jokes. But it’s becoming harder and harder to keep the lights on in this new environment. Our sites can no longer survive without some help.
So we’re launching a Patreon. https://www.patreon.com/thehardtimes
We’re completely owned and operated by our original founding team, which started as a punk zine almost a decade ago before also expanding to video games and nerd culture. During the pandemic, we actually sold Hard Times (not Hard Drive) in a bid to safeguard editor salaries, but after some disagreements with management, we decided it was best for the site if we bought it back and went completely independent and DIY again, just like how we started. So that’s where we are now.
We love the sites too much to see them go the route of so many other publications. We know you’ve seen many publications die and fade away. You’ve seen social media algorithms restrict content and what you see. So you get it.
We don’t want to be dramatic, but your support via Patreon is the only way to keep Hard Times and Hard Drive alive. Behind the scenes we’ve tried every other option we could think of (you’ve probably seen some). We’ve always resisted asking our audience for financial support and used as much personal money as we could to keep things afloat, but transitioning into a partially community-funded thing is our last real option.
If you’d like to see The Hard Times and Hard Drive continue in 2024 and beyond, please consider becoming a patron (click here). We’re hopeful there are enough of you out there so we can keep the lights on, focus on creating content people enjoy, and spend more time creating exclusive NSFA (not safe for algorithms) content for patrons.
We’d like to have fun with this and consider it a new era of our comedy project. We’ll be doing things like creating exclusive articles every day for patrons, early access to ad-free versions of our articles, letting patrons vote on coverage/topics for future content, making playlists and articles about supporter’s bands or indie video games, giving merch discounts, and creating a Discord where readers can talk with our founders, writers, and editors. We want our community to be able to see behind the scenes, pitch ideas, pose for images that go with headlines, and a lot more.
We’re excited to experiment with some new community projects, like creating a Hard Times and Hard Drive dating service where our editors will help satirically exaggerate facts about patrons, hype you up, and post what looks like screencaps from this made-up satirical Hard Times/Hard Drive dating profile to our social media and tag you. We also want to create a “Scene Legends” version of this for people who don’t want the dating angle and just want to have us write jokes about them or their band/indie game/project.
We’d love it if The Hard Times and Hard Drive could become more of a community project instead of beholden to social media algorithms and advertisers. And we don’t want to see it owned by anyone who loves it less than us. But we can’t do it without you.
If you’re out there and enjoy our stuff, it’d mean the world to us to see your support via our Patreon. If you can’t support us financially, we understand. Reposting or telling a friend who enjoys our stuff would be terrific.
If we are unable to get enough patrons to keep the lights on, we’ll refund everyone who subscribed and shut the Patreon down.
Thanks for reading and the years of laughs, comments, and energy either way.
-The Hard Times and Hard Drive
P.S. We thought about making this funny but decided creating funny content online is what got us into this mess in the first place.

Whatever the version of a right-leaning capitalist finance bro is in this world Cedric Diggory is certainly it. He’s also too dreamy and handsome to be into black metal. No way is he covering up that perfect bone structure in corpse paint and fake blood.
Well, let’s see, did Harry Potter start a black metal band and burn down a church? No? Then this one-dimensional tagalong unflavored bowl of oatmeal of a character wouldn’t either.
I’m a little unclear what the magic world thinks of religion especially Christianity, but Umbridge is probably the closest thing to a self-righteous church lady. Everything about her oozes passive-aggressiveness and to be black metal you need to ooze aggressive-aggressiveness, and also jet black blood.
These two smarmy troublemakers don’t take anything seriously. They spend their time pulling pranks on school administrators and opened a store that’s basically a magical Spencer’s Gifts. If they started a band it would be a snotty pop-punk nightmare.
A Frenchy French face whose name translates to “flower of the court.” I don’t really know what that means and I’m not saying she can’t be into black metal because she is French or named after a court flower but let’s be real here, the only thing she’s burning is the top of a Crème Brûlée.
He shuffles around in a bathrobe with his long beard and seems to be either unphased by anything or just totally out of it. This dude is into stoner metal, not black metal. Wouldn’t be surprised if he has a band in the multiverse with Gandolf, Merlin, and Orko from He-Man called Mountain Wizard or something.
Chances seemed high for this muggle to turn into an agent for Beelzebub in his early years but then he showed up in the beginning of Order of the Phoenix wearing that shiny silver shirt like an extra from “Tokyo Drift” and it was obvious he had gotten into terrible hip hop and drops the word “bruv” in every sentence.
I mean he is definitely batshit enough to devote his life to Lucifer and he does that whole lizard tongue thing when he talks which would be a cool stage act thing but he spends most of his time pretending to be Mad Eye and it’s just too confusing to know who this guy actually is.
Does anyone really remember her? She was either Ravenclaw or Hufflepuff. How do I know that? Because all of the non-memorable characters came from either Ravenclaw or Hufflepuff. Anyway, Susan Bones is a pretty dope name but really not black metal. Sounds more like she would be in a magic-themed Misfits cover band called The Wiz-Fits.
This guy is a weak-willed simp who does whatever the dark lord commands him to. He lets he-who-shall-not-be-named live on the back of his head and covers it up with an uncomfortable-looking turban and ends up a pile of ashes because Harry “I don’t understand anything about magic” Potter touched him. Something tells me if he were to burn down a church it would only be because some cool kids peer pressured him into it.
Soft-spoken and a bit of an introvert with long black hair. Okay, good start. But she’s a bit of a lovelorn romantic who wears cardigan sweaters and probably Fluevogs. She is 100% shoegaze and with that Irish accent most likely a huge My Bloody Valentine fan.
After being the butt of the joke while living in the shadow of his popular friend Harry, Ron’s probably got a chip on his shoulder the size of a Norwegian Ridgeback. So it’s possible he could turn to the horrific soundtrack of black metal to escape his mediocre-dom. But as far as burning down a church goes, he’d probably try to use a spell and bungle it and instead conjure a bezoar or something.
She has a takes-no-shit attitude and married a dude honestly way too old for her so I’m going to guess there are some unresolved issues with her father. She definitely has a Riot Grrl playlist but is decidedly not into black metal which, let’s be honest, can have some questionable misogynistic imagery.
What a surprise! Hippie-ass Dumbledore hires his hippie-ass friend to teach a divination class with dubious academic value. That said, when she had that premonition of Harry and Voldemort’s connection she did that cool thing with her voice which almost sounds like the guy from Cradle of Filth.
I’ll be honest, I don’t know who this is because I never saw any of those Fantastic Beasts movies. But just based on the way he’s dressed with his early century handsome Doctor Who vibes plus the fact his name is Newt I’m going with a hard no on this one.
The ultimate teacher’s pet who no doubt would remind them if they had forgotten to assign homework over the weekend. Although she may have a bit of a defiant streak in her and set fire to Snape’s robe she is too much of a rule follower to ever break the law by committing actual arson.
This bumbling tool with his perfect blonde hair is about as black metal as my aunt Connie. That said, after his memory charm backfires on him he’s basically a blank slate and could probably be convinced that burning down a church in Norway will help his book sales.
He might be a guy who would burn down a church but he also is a werewolf who forgets to take his wolfsbane potion on THE ONE NIGHT THERE IS A FULL MOON. So he’d probably miss the church burning because he forgot to put it in his iCal (or is it just called Calendar now?)
He’s a bulking bearded kind-hearted loner who loves dragons and lives alone. Even in a world filled with fantastical creatures and histrionic robe-wearing wizards, he seems like a bit of a dork. If he was into any kind of metal it would be something like Dream Theater or Blind Guardian.
This spoiled little shit likes to cosplay as an evildoer but when it comes time to get his hands dirty and do the dark lord’s work he’s a sniveling coward. He seems more like a Nu-Metal aficionado anyway.