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It’s Time To Put the Christ Back in Toyotathon

Let’s go places, with our faith.

Was it not Christ’s anger at the money changers during the cleansing of the temple that inspired the very notion of rolling back prices? There was a great cost for amazing savings on the full line of Toyota cars, trucks, and SUVs, and it was paid for by the blood of my Lord. So why has Toyotathon become more secular with each passing year?

Jesus Christ endured torture, crucifixion, and damnation for you to have an available second-row captain’s chair, for comfort that’s in a class of its own. Somewhere between the can’t-miss savings and optional leather interiors, America lost sight of that.

When I picture the average person—a white man with a dog listening to the same song on a loop—I imagine all the fun they’re having going off-road in a bitchin’ new Toyota Tacoma. But what I can no longer picture is a crucifix dangling from the rearview. The commercialization of Toyotathon has robbed the holiest month of the year of its true meaning.

Don’t believe me? Well, next time you’re at the grocery store, tell the cashier “Toyotathon is on, praise Jesus Christ our Lord!” instead of the meek “Happy Toyotathon” that has become so commonplace. I guarantee someone will give you a funny look.

Just once I would like to see a Toyota advertisement where a customer signs the dotted line on a 2021 Toyota Sienna—practically a steal with the amazing deals going on at your local Toyota dealership or right now—and says, “Thank you Lord Jesus Christ for it was your sacrifice and triumph over Satan that ultimately made this moment possible.”

You are born a sinner, complicit in the failure of Adam and mankind’s exile from The Garden. Until you can reconcile that fact, you don’t deserve great financing on a RAV4.

I implore you to invite Christ into your heart and visit your local Toyota dealer today or visit before deals and your chance at eternal salvation are gone for good.